Citypress mobilised for 2ergo

2ergo, the international provider of mobile marketing technology, has appointed Citypress to spearhead a new campaign to position the company as a world-leader in its rapidly-growing markets.

The AIM-listed company is headquartered at Media City, Salford Quays, but also has offices in London, Washington DC, Buenos Aires, Sydney, Mumbai and New Delhi.

It provides technology platforms and applications used by some of the world's leading brands to reach out to their customers via mobile phones. 2ergo's global client base includes Yahoo!, Fox News, Proctor ∓ Gamble, AT&T, Australian Broadcasting Corporation, Rightmove, Guardian Media Group and Ladbrokes.

Citypress will be targeting PR and communications at companies in 2ergo's core sectors, which include retail, financial services and media. This will involve showcasing the company's leadership and innovation as well as illustrating the benefits its services can offer to clients.

Citypress will also help introduce a range of services accessible to SMEs that are looking to grow their businesses through effective mobile marketing.

Charles Tattersall, managing director of Citypress, said: "2ergo is a world leader and is helping to change the way that businesses interact with their customers. The results they deliver for clients are staggering and represent an untapped growth opportunity for many businesses.

"Our key objective for 2ergo is to show how effective mobile marketing grows businesses, whether they are a large corporate or a small local trader. We'll do this using our expertise across all of 2ergo’s key markets."