When economic impact reports don’t land
With rigour and fresh insights, economic impact reports provide evidence of a corporate’s value beyond its shareholder base. But exercise caution when using them in media relations, argues Citypress director, Ricky Ambury.
Not everyone can be a thought leader — the clue’s in the name
It’s become one of the most over-used terms in marketing and PR, but ‘thought leadership’ done right is still a powerful tool, writes Citypress director, Ricky Ambury
Why Gen-Z’s changing relationship with alcohol spells happy hour for drinks brands
Our director, Ruth Lee, discusses how Gen-Z’s decreasing alcohol consumption represents an opportunity, rather than a loss, for booze brands.
Is it ever OK to ask a journalist to backlink?
Media websites boast excellent domain authority, particularly national news brands. But asking some journalists for backlinks risks ruining relationships and ignores the power of their advocacy, writes Citypress director Ricky Ambury
Why brands need to avoid ‘greenwashing’ marketing campaigns
Our consumer brand director Victoria Bridge discusses the role communications professionals have in helping brands define a sustainable social purpose.
Why the Cairncross review is good news for communicators
The review by former Guardian journalist Dame Frances Cairncross outlined nine recommendations to create a viable future for “public interest news,” including increasing the amount of public funding given to local journalism.
Wates and the reputation agenda
Patrick Tooher, our Director of Strategic Media Communications, unpacks what the Wates review means for large corporates and their comms teams.
Citypress appointed by trio of new clients
We’ve been appointed by People’s Postcode Lottery, Decathlon and Made in Britain
Citypress expands with nine new hires
We’re continuing to expand our consultancy and specialist teams across the UK by hiring some of the market’s best talent.
Citypress is the gold standard in PR
We’ve been awarded the PRCA Consultancy Management Standard, regarded as the gold standard for public relations agencies, for the third time.
Citypress offers free masterclasses during AMEC Measurement Month
Marianne Morgan, director of research and analytics at Citypress, introduces Measurement Month and explains why firms must create bespoke solutions to really understand the impact of PR.
Citypress is the best agency headquartered outside London
We’ve been named the best agency headquartered outside London at the 2018 PRWeek Awards
Citypress climbs PRWeek rankings and retains Best Places to Work gold award
We’re celebrating taking home the PRWeek Best Places to Work gold award for the second year running, and climbing four places on the PRWeek UK Top 150 table.
Citypress shortlisted for PRCA Ethical Champion Awards
After winning in the first ever PRCA Ethical Champions awards last year, we’re thrilled to have been shortlisted again.
Citypress named in Sunday Times 100 Best Small Companies to Work For list
We’ve ranked at number 32 in The Sunday Times 100 Best Small Companies to Work For 2018