Citypress scores top marks with PRCA
- Tuesday 10 Jul, 2012
PR industry association, the PRCA, has awarded Citypress its Consultancy Management Standard — the gold standard of service for public relations agencies.
The internationally recognised Consultancy Management Standard (CMS) is the industry’s quality certification system for public relations firms. The Standard is an assurance to clients that Citypress adheres to strict quality standards in management, communication and service delivery.
The CMS is an independently-audited set of eight tests which a consultancy must pass as a member of the Public Relations Consultants Association. It combines elements of ISO 9000 and Investors in People with criteria specific to the public relations industry.
Francis Ingham, Chief Executive PRCA says: “Well run businesses consistently deliver the results clients are looking for. The Consultancy Management Standard was developed specifically to ensure that PRCA members have the systems and structures in place to meet and exceed clients’ expectations. The Standard has been so successful that is has now been adopted in 11 countries around the world.”
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