Ryman appoints Citypress on social, influencer & PR brief

We’ve been appointed by stationery retailer Ryman to deliver integrated social, influencer and PR support.

Beginning this summer, Citypress will work with Ryman’s in-house team to deliver a back-to-school campaign aimed at engaging teachers, parents and students with the retailer’s school discounts and product promotions.

Dean Morris, head of marketing at Ryman, said: “Creativity combined with strategic thinking and a sharp focus on measurement made Citypress the clear choice for this campaign.

“We’re gearing up for one of the busiest times in our marketing calendar and look forward to working with the team at Citypress to make the most of it.”

Ryman, part of the Theo Paphitis Retail Group, has more than 200 outlets nationwide in the UK, offering a wide range of stationery and office supplies for homes and businesses.