Shawbrook Bank appoints Citypress

Shawbrook Bank, the specialist UK savings and lending bank, has appointed Citypress following a competitive pitch.

Founded in 2011 in the aftermath of the financial crisis, Shawbrook has grown quickly over the past ten years by focusing on a core range of savings, personal finance, property finance and business finance products.

Our PR brief encompasses the bank’s corporate, business finance, consumer lending and savings divisions. We will promote Shawbrook’s specialist products and building its brand reputation with customers and clients, regulators, partners and funders.

Richard Armstrong, Group Head of Marketing & Insight for Shawbrook, said: “We were impressed by the team’s deep knowledge of financial services, their insight into our customers and the wider specialist banking space, as well as their overall creativity. As the UK emerges from the Coronavirus pandemic and manoeuvres through the ripple effects of Brexit, now is an important time for specialist lenders like Shawbrook to demonstrate how they’re helping the UK rebuild and recover by supporting their customers. We’re excited about the programme we have for the year ahead across our businesses and brand.”

Shawbrook Bank is the latest financial services company to appoint Citypress. We also advise Lloyds Banking Group, KPMG, SunLife, LDC and Standard Life Aberdeen.